Nokia Aims Way Beyond Handsets Essay Example | Topics and Well Written Essays - 750 words

Nokia Aims Way Beyond Handsets - Essay mannikinis more applicable in case of the multinational corporations as such companies have to take into describe wide range of factors to operate successfully.The mobile wad - set manufacturing giant, Nokia is a Finland based go with. The company has uncontroversial commercialise penetration in the arena of mobile hand set with wide range of products. The company ratifies itself as the consumer led company and focuses upon consumer involvement with technology and communications all across the globe. In effect to remain flexible and achieve sustainable all round development, Nokia has primarily focused upon major shifts in the undertaken strategies of the company. It has expanded its product categories beyond mobile hand set and ventured into wide range of products as comfortably as divine services. The company has also increasingly focused on tie ups with major cellular service providers all across the globe. The company longs to bui ld valued relationships with the customers through beautiful devices and excellent services.Nokia, the leader of the market in the arena of the mobile hand set manufacturing is actively involved in to strategical shifts in to other diversified arenas. The company is of the view that it is the diversification and the expansion that holds key to the success in the innovational business scenario. Some of the prominent alternatives that Nokia has been focusing upon include the followingAcquisition of Loudeye, gate5 and Twango Basically the mobile hand set manufacturer, Nokia has been on the acquisition spree to share music among its users. For the purpose, the company acquired the most valued touch of Apple iTunes, Loudeye. Also, Nokia purchased the software manufacturing giant, gate5 and Twango, the media sharing website.Nokia Maps Nokia Maps have been the other hugely successful concept brought forward by Nokia. The users of the Nokia Maps enabled hand - sets can choose nearby int eresting locations on their screens. Many of the service providers of